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About
Afterworld: The Age of Tomorrow is the first ever video game produced by a fashion brand. Players are invited to embark on a “hero’s journey” in the near future of 2031, moving through different zones, from a post-apocalyptic Balenciaga store to an enchanted forest, to reach salvation on the other side. Along the way, they meet avatars wearing different looks from the collection, which are rendered in impressive detail.
News
Digital Couture: Balenciaga Transforms Gaming with Exclusive In-Game Fashion Collection - Modaes
Modaes · 12/3/2025
Balenciaga announces partnership with PUBG video game - FashionNetwork - The World's Fashion Business News
FashionNetwork - The World's Fashion Business News · 11/17/2025
The Best Video Games Are Fashion - Highsnobiety
Highsnobiety · 8/23/2024
Live News: Lorde covers Talking Heads, Vampire Weekend’s new single, and more - The Fader
The Fader · 3/28/2024
Justin Bieber Is The New Face Of Balenciaga’s Latest Campaign - Man's World India
Man's World India · 2/16/2024
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